Design Client Attraction Method

THE DESIGN CLIENT ATTRACTION PROGRAM

The DCAM program consists of 9 equally important steps; it’s a systematical approach to going from a few clients to many dreamy clients. Each stage is a necessity, but because of the simplicity of the layout, everyone can apply this method to their businesses! No matter where you live, no matter who you serve, and no matter what your business is about.

Follow these steps to create yourself a foolproof marketing and sales system that allows you to focus on other things; like designing beautiful spaces.

The Design Client Attraction Method Enables You Show The World Your Value and Become
THE Design Professional Attracting THE Right Clients. It Helps You to Systematically
Move Them from Strangers to Clients. All While You Get to Do What You Love: Design.

THE CORE

This stage sets the foundation for your business. It defines the Who of your business. Who you are, who you serve, and how your business and brand looks like.

1

YOUR CORE GENIUS

This step focuses on setting the foundation for your business. It’s the fundamental step every entrepreneur needs to go through to understand her internal and external drivers, and to be able to create a strong, sustainable base for the business.

2

YOUR PERFECT CLIENT

This step focuses on creating your perfect client avatar. It identifies who you want to serve, what they want, where they are found and how to communicate with them to turn them from strangers to fans and clients.

3

YOUR CONCEPT

This step focuses on creating the concept for your business. We learn about strategic brand development and create a fantastic, attractive brand for your business.

THE OFFER

This stage sets the offering; regardless if you offer design services or products, you will define your signature offer, your perfect invitation and all the assets you need to communicate and sell your offering

4

YOUR SIGNATURE OFFER

This step focuses on creating the signature offer for your business. Regardless if you offer services or physical products, we are going to define them and create products that attract the different type of customers at the different levels of awareness and needs.

5

YOUR PERFECT INVITATION

This step focuses on creating your perfect invitation to work with you. We match your ideal client and the stage of awareness they are at and hand over the perfect invitation to continue working with you.

6

YOUR ASSETS

This step focuses on creating the assets that your business needs in order to attract your perfect clients. 

THE MACHINE

This stage sets the machine. This is the system that enables you to convert your leads into buying customers. We also cover how to get leads, what publicity tactics to use in order to get more people to show interest for your offering. And lastly, in order to free up time to do other things you love, such as DESIGN, we will go through a step-by-step method to automate as much as possible.

7

YOUR CONVERSION MECHANISM

This step focuses on creating the conversion mechanism that will gently lead your visitors to become your clients. We talk about different ways to nurture your audience and set up systems that enable marketing and lead generation on autopilot.

8

YOUR PUBLICITY PLAN

This step focuses on creating your publicity plan covering social media, traditional media, and PR. We learn to utilize different types media outlets and work with editors, influencers, and other partners to get as much publicity as possible for your brand and business.

9

YOUR AUTOMATED ENGINE

In this final step, we are going to learn how to automate as much as possible so that you can focus on design and serving your new dream clients. We will cover technology and strategies for automating marketing, sales, and business processes.

The Design Client Attraction Method Enables You Show The World Your Value and Become
THE Design Professional Attracting THE Right Clients. It Helps You to Systematically
Move Them from Strangers to Clients. All While You Get to Do What You Love: Design.